# Garmin's screen-free Cirqa outran its own supply

Source: https://idevice.com/garmin-s-fitness-watches-soar-as-outdoor
Published: 2026-07-30

> Fitness revenue jumped 25% and the $199 Cirqa is on 5-8 week backorder.

Garmin's Fitness division grew 25% year on year to $757 million last quarter while the pricier Outdoor line slipped 2% to $483 million, and the standout was the product with no screen. CEO Cliff Pemble told analysts: "The actual result, once we announced the product, was very strong, ahead of our expectations," and said Garmin would be chasing back orders for a while. The [Cirqa](https://idevice.com/fitness-trackers/garmin-cirqa/roadmap) is now quoted at five to eight weeks out at $199.99.

Reading that backorder as pure demand is the easy move and [Forbes](https://www.forbes.com/sites/andrewwilliams/2026/07/30/garmin-cirqa-and-forerunner-under-spotlight-at-garmin-earnings-call/) declines to make it, noting Garmin has said nothing about launch volumes and that the Cirqa uses the familiar Elevate v4 sensor array rather than anything new to manufacture. A long wait can mean a hit or a small first run. [Gadgets and Wearables](https://gadgetsandwearables.com/2026/07/29/garmin-outdoor-watch-launches-second-half-2026/) separately found an Enduro 4 reference inside Garmin Connect, which points at where the weaker Outdoor half gets its answer.

## Sources

- [Forbes](https://www.forbes.com/sites/andrewwilliams/2026/07/30/garmin-cirqa-and-forerunner-under-spotlight-at-garmin-earnings-call/) (Forbes)
- [Gadgets & Wearables](https://gadgetsandwearables.com/2026/07/29/garmin-outdoor-watch-launches-second-half-2026/) (Gadgets & Wearables)