Apple is expected to announce three phones at its Surprise and Shine event on September 9: the iPhone 18 Pro, the iPhone 18 Pro Max, and the company's first foldable. The standard iPhone 18 and the iPhone Air 2 are reported to be moving to early 2027, arriving alongside the iPhone 18e, so the fall lineup has nothing under $1,000 in it. Anyone on an older iPhone who was hoping for a straightforward upgrade this month is waiting a few more months instead.
The foldable should measure around 5.5 inches closed and 7.8 inches open at a little over 4mm thick, and the leaks so far have it dropping Face ID for a Touch ID power button and carrying no telephoto lens. Bloomberg's Mark Gurman reported that Apple initially targeted a $1,999 starting price, and that the current run-up in memory prices may push it to $2,199 or beyond. John Ternus runs the keynote as Apple's new chief executive, having taken over from Tim Cook.